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Wednesday, October 22, 2008

Procter & Gamble

The company ranked fifth in 2008 world admired version of Fortune magazine is Procter & Gamble. Procter & Gamble Company have the body of law in Ohio in 1905. The company was founded by William Procter and James Gamble in 1837. Procter & Gamble focuses on brand products to improve the lives of consumers around the world. Currently the company has marketed more than 300 brands that have been scattered in more than 160 countries. The company operates in more than 80 countries through the Market Development Organization "MDO." MDO includes the official retail customers, channel trade and special teams to countries working to build the brand companies in the local market. MDO organized includes seven areas, namely North America, Western Europe, North-East Asia, Latin America, Europe and the Middle East / Middle East / Africa, China and ASEAN / Australia / India. Companies are grouped into three Global Business Units: P & G Beauty; P & G Family Health; and P & G Household Care. In the P & G Beauty units, including Retail and Professional Hair Care, Skin Care, Feminine Care, Cosmetics, Fine Fragrances and Personal Cleansing. Hair Care is a major business and Feminine Care is the other main business. Brand in P & G Beauty, among others, Pantene, Wella, Olay, Always and Head & Shoulders. In the P & G Family Health, the company offers health care products include Oral Care, Pharmaceuticals, Personal Health and Pet Health and Nutrition. P & G brands Family Health include Actonel, Crest, Iams, Pampers, Bounty and Charmin Brands. In the P & G Household Care, consists of Fabric Care and Home Care, includes TiDE, Ariel, Downy, and Dawn. In Snacks and Coffee, the company divides into two categories, namely Salted Snacks and Coffee. Two brands in Snacks and Coffee - Pringles and Folgers. On 27 January 2005, Procter & Gamble, in cooperation with The Gillette Company. The Gillette Company is a company that produces products for men, for example, a razor blade, razor and penyipanan where equipment and also products available for women. Gillette also provide alkaline batteries and toothbrushes that are able to enter the global market. In 2008, Procter & Gamble is led by Alan G. Lafley, the CEO / Chairman of the Board / President / Director.

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